Find what your customers are talking about
Social Recon tracks public conversations across Instagram, TikTok, Reddit, and YouTube to see which topics, questions, complaints, and trends are gaining momentum. Turn those signals into campaign ideas, content angles, and offers your audience already cares about.
Demand shows in social before it shows in sales
While competitors wait for reports, you already know what people are talking about and want. Social Recon catches intent and trends across social media and tells you what to write and what to offer.
- Social listening. Instagram, TikTok, Reddit, YouTube — in one stream.
- Intent and trends. What demand is building, which topics are gaining.
- Built for real language. Slang and sarcasm, read correctly — not just keyword-matched.
- Campaign ideas. Ready-to-use angles and offers, straight into Quill and content.
Signal stream
Posts and comments normalized into one intent feed across platforms.
Trends
Rising topics and audience interests — before they reach sales.
Sentiment
Positive or negative, slang and all.
Campaign ideas
Topic, offer, and content angles — straight into email and social.
Video
YouTube analysis: what the videos and comments are saying, and what to make next.
Tied to your customers
Signals map onto CDP segments — targeted response, not spray-and-pray.
Manual social monitoring doesn't scale past one platform
Most teams either skip social listening entirely or assign someone to scroll comments once a month. Both leave money on the table. Here's the difference between doing it by hand and running it through Social Recon.
The old way
- Someone scrolls comments and hashtags by hand, platform by platform
- No way to tell which trend is real demand versus a few loud accounts
- Reports land monthly — stale before anyone reads them
- Slang, sarcasm, and abbreviations get missed or misread by keyword tools
- Findings sit in a slide deck, disconnected from your actual customer list
With Social Recon
- One normalized feed across Instagram, TikTok, Reddit, and YouTube
- Trend and sentiment scoring built for how people actually type
- Signals update continuously, not once a month
- Campaign ideas ready to run — no translation step
- Signals mapped onto your own CDP segments, not the whole internet
From social noise to action
Platforms
Instagram, TikTok, Reddit, YouTube.
Intent
Sentiment and intent.
To your data
Map onto CDP segments.
Campaign ideas
Topics and offers — into Quill and content.
A weekly view, not a monthly one
Social Recon keeps a running scoreboard of what changed since last week — which trends are accelerating, which are cooling off, and how sentiment is moving. No waiting on a quarterly report to find out the moment has already passed.
Questions we get asked
Which platforms does it cover, and can we add our own?
Instagram, TikTok, Reddit, and YouTube out of the box. If there's a platform your audience lives on that isn't in that list, tell us — new sources get prioritized based on what customers actually ask for.
Does it post or reply on our behalf?
No. Social Recon is listening and analysis only — it never publishes, comments, or messages anyone. It hands you campaign ideas; a person (or Quill, for email) decides what goes out.
How fresh are the signals — real-time or daily?
Signals update continuously through the day rather than batching into a single daily or monthly report, so a trend that starts building on Monday doesn't wait until Friday to show up in your feed.
Do we need our own social accounts connected?
No. Social Recon works off public data — posts, comments, and engagement that are already visible on the platform. You don't have to hand over account credentials or posting access.
Does it handle slang, sarcasm, or non-English content?
Yes — that's the main gap with keyword-based monitoring tools. Social Recon is built to read real language, including slang and sarcasm, rather than just matching literal keywords.
See what demand is building
We'll pull a signal snapshot for your niche and show you three ideas you can act on.